Apple collaborates with Chinese telecoms to counter spam and fake calls

Unable to match tariff for tariff hikes with the United States, China is increasing its scrutiny of business dealings of U.S. entities in the country.

On Thursday, China’s News Service stated, Apple Inc is collaborating with Chinese telecom companies in order to bring down the levels of spam it receives through its messaging service. The development comes in the wake of Apple being accused by China’s state media of allowing illegal content on its platform.

The Chinese state media had targeted Apple through the past week with the official state broadcaster stating in a 30-minute special report on Tuesday, saying Cupertino allowed illegal content such as gambling apps in its platform.

China News Service has now reported citing an official from Apple that the American tech giant is exploring ways to significantly reduce spam messages, including using advanced technologies to identify junk messages; Apple is also rolling out more tools to identify and block hostile accounts.

“We’ve been working to reduce the issue of spam for quite some time,” said an Apple spokeswoman while declining to comment on the China News Service report that it was collaborating with Chinese telecom firms.

While Beijing has always been critical of outside tech companies, Apple has come under fresh attacks from Chinese regulators on account of unsolicited calls and spam, both of which are a pervasive issue in China where phone numbers are often sold on black markets.

The strong criticism on Apple underscores the delicate balance foreign tech companies have to do and comes at a time of mounting trade tensions between the United States and China.

Given its trade surplus, China’s ability to match tariff for tariff is rather limited in the escalating trade war; to counter the U.S. onslaught Beijing has stepped up scrutiny of business dealings of U.S. entities with its recent actions resulting in the scuttling of a deal between Dutch global semiconductor manufacturer NXP Semiconductors and U.S. chipmakers Qualcomm Inc.

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