Coca-Cola Automates Custom Drinks to Capture the Next Beverage Boom
Coca-Cola is moving beyond the traditional soda fountain as changing consumer tastes push restaurants toward customized, visually distinctive and higher-value beverages. Inside its innovation facilities, the company is developing equipment that can automate products such as dirty sodas, refreshers and customized energy drinks, allowing restaurant workers to offer drinks that appear handcrafted without requiring the…









