Snapchat, an app that sends disappearing messages, photographs and videos, is the best known product that Snap has long been known for. But the company has repositioned itself as a modern-day camera company over the past few years.

CNBC reports quoting three people briefed on the project who asked to remain anonymous because the details are confidential a drone is one of the products that Snap has worked on to bolster that direction.

A drone could help Snap’s users take overhead videos and photographs, and then feed that visual data to the company. It is unclear when or if customers would be able to get hold of the Snap’s drone. IT experiments, many of which are killed or repurposed into other projects, are conducted by many technology companies and Snap is also reported to be doing the same. A Snap spokeswoman declined to comment.

Last year Spectacles, sunglasses that record short video clips, was unveiled by Snap and the work on a drone builds on the Spectacles. And in order to reflect that it intended to branch out into myriad products, the company also changed its name to Snap from Snapchat.

The kind of future products Snap may be considering, which would affect the company’s growth, is given a glimpse by the drone. And as Snap prepares to go public this week, this could be something that could be on the minds of the investors about how the company plans to grow.

In what is set to be the biggest technology I.P.O. since the Chinese e-commerce company Alibaba in 2014, Snap’s stock is expected to trade on the New York Stock Exchange on Thursday and the company is expected to price its initial public offering on .

Valuing the company at as much as $22.2 billion, Snap has said it planned to price its offering at $14 to $16 a share.

Since it helps bolster people’s interactions with Snapchat, getting more visual data such as photographs and video is important to Snap. Intended to create an intense engagement among people with the app, communicating on Snapchat is a highly visual process. The average Snapchat user opened the app more than 18 times a day, and that more than 2.5 billion messages and images were sent each day with the app, Snap said in its public offering prospectus.

The company’s ambitions around cameras have been vocally professed by Evan Spiegel, Snap’s chief executive. Cameras augmented the way a person communicates, rather than a person’s memory, Spiegel said in a video for investors about Snap’s public offering this month.

“We’re at the beginning of what cameras can do,” Spiegel told viewers of the video.

“We believe that reinventing the camera represents our greatest opportunity to improve the way that people live and communicate,” Snap said in its public offering prospectus. “Our products empower people to express themselves, live in the moment, learn about the world, and have fun together.

(Adapted from CNBC)