Snap hires Amazon.com veteran Tim Stone as its CFO

Tim Stones had played a key role in integrating Amazon.com’s market shaping acquisition of Whole Foods. Snap Inc, Snapchat’s parent, has disclosed, Tim Stone, the Amazon.com veteran who had led the integration of Amazon.com’s $13.7-billion acquisition with Whole Foods, will replace Andrew Vollero as its chief financial officer (CFO). Stone, 51, is currently vice-president of…

CNN partners with Snapchat with its ‘The Update’ daily show

The strategic shift to harness social media in delivering news has attracted younger viewers who watch it at least thrice a week. In a significant development that underscores a potential strategic shift in CNN’s approach to delivering news, on Monday it began streaming “The Update”, a daily show on Snapchat. Each episodes features at least…

Snap Inc. AR lenses has great potential for advertisers

Its AR lenses allows just about any object to be used as a billboard. In the next iteration of Snapchat’s Lenses could be a significant evolutionary step: The Information has reported that Snap. Inc is developing a smarter version of its world lenses and cute filters which could overlay images, including advertising, onto almost any real-world…