Axel Springer acquires 85% stake in U.S. tech company Appcast for around $79 million
The deal is aimed at expanding Axel Springer’s growth strategy through targeted online job recruitment advertisements. Axel Springer, a German publisher stated, Stepstone, its jobs portal, had acquired a 85% stake in Appcast for around $79 million. Appcast is a U.S. tech company that specializes in programmatic advertising. Programmatic advertising uses automation to serve job…


